How to shorten URLs with Bit.ly
Open the utm.io web app or Chrome extension.
Input your link and UTM information (Campaign, Medium, Source, Term, Content, and Notes) and in the "Shortener" field, select bit.ly or your desired domain.
Make sure you have the "Shorten" option enabled. The lower left-hand button will say "Shorten" and NOT "Copy and Save". If the button says "Copy and Save" you may need to configure Bitly (How to configure bit.ly) to start shortening your links.
Then, click “Shorten URL” to shorten the URL. This will shorten, and automatically copy the link to our clipboard.
You will now see your shortened URL in the utm.io builder. Click “Copy” to copy and save to your dashboard.
If you'd like to stop shortening links, then just select "Dont Shorten" from the Shortener dropdown menu.