Advanced UTM Strategies
Advanced UTM Strategies for Marketing Success
Learn advanced UTM strategies to optimize your marketing efforts.
What You Will Learn
- UTM email tracking
- UTM parameters in CRM
- Regex formulas for messy UTMs
- Manual UTM tagging vs AdWords auto-tagging
- The ultimate digital marketing tracking trick
Description
This guide provides advanced UTM strategies for optimizing your marketing efforts. You'll learn about UTM email tracking, integrating UTM parameters into your CRM, using regex formulas for messy UTMs, and the differences between manual UTM tagging and AdWords auto-tagging. Plus, you'll discover the ultimate trick for tracking your digital marketing efforts.
Requirements
- Understanding of UTM tracking
- Basic knowledge of CRM systems
- Familiarity with regex formulas
Education Track
- UTM Email Tracking: Discover how to use UTMs to track your email marketing campaigns.
- UTM Parameters in CRM: Learn how to integrate UTM parameters into your CRM for better customer tracking.
- Regex Formulas for Messy UTMs: Understand how to use regex formulas to clean up messy UTM parameters.
- Manual UTM Tagging vs AdWords Auto-tagging: Compare the pros and cons of manual UTM tagging and AdWords auto-tagging.
- Digital Marketing Tracking Trick to Rule Them All: Uncover the ultimate trick for tracking your digital marketing efforts.
Your Instructor
Dan McGaw
Dan McGaw is an award-winning entrepreneur and speaker. He is the founder and CEO of McGaw.io, a marketing technology and analytics agency, and the creator of UTM.io, a campaign management and data governance tool. Named one of the godfathers of the marketing technology stack and one of the original growth hackers, Dan has decades of experience in digital marketing, technology, and analytics.